Legal

Terms of service

Last updated 14 November 2026.

Who we are

CatalogHand is a service of Shop And Favor Ltd, a company registered in England and Wales with number 14702696, registered office 71-75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom ("we", "us"). You can reach us at hello@cataloghand.com or by mail at 8 The Green, Suite A, Dover, DE 19901, USA.

These terms apply to businesses that use CatalogHand on their online store ("you"). By starting a trial or a subscription, you accept them.

The service

CatalogHand is an AI assistant that answers shoppers' questions about your products, using the product data on your store. We set it up for you and keep it running while your subscription is active.

Answers are generated by AI from your product data. They can be incomplete or wrong, especially when your product pages are. You stay responsible for the accuracy of your product information and for any advice your store gives. Shoppers are told that they are talking to an AI assistant.

Free trial and billing

Each plan starts with a 14-day free trial. A payment card is required to start it. If you do not cancel before the trial ends, your card is charged the plan price, and then every month until you cancel. We email you 3 days before the trial ends.

Prices are in US dollars and exclude any taxes that apply. Payments are processed by Stripe. We may change prices with at least 30 days' notice by email; the new price applies from your next billing month after that notice.

Cancelling and refunds

You can cancel at any time by emailing hello@cataloghand.com from the address on your account. Cancelling during the trial means you pay nothing. Cancelling later stops the next charge, and the service stays on until the end of the month you paid for.

Payments for months that have started are not refunded, except where the law requires it.

Usage limits

Each plan includes a number of AI conversations a month and a maximum number of products. A conversation is one shopper's chat on one visit. If you regularly go over your plan, we will contact you about moving to a larger plan.

Your data

You keep all rights to your product data and content. You let us use it only to provide and improve the service for you. Our privacy policy explains how we handle personal data, including shopper messages.

Acceptable use

You may not use CatalogHand for unlawful products or content, to mislead shoppers, or in a way that interferes with the service. We may suspend the service if this happens, and we will tell you why.

Availability and changes

We work to keep CatalogHand available, but we do not promise it will be uninterrupted or error-free. We may improve or change features; if a change materially reduces your plan, you may cancel and we will refund the unused part of that month.

Liability

To the extent the law allows, our total liability to you for any claim is limited to the amount you paid us in the 3 months before the claim, and we are not liable for indirect losses such as lost profits or lost sales. Nothing in these terms limits liability that cannot be limited by law.

Ending the agreement

Either of us may end the agreement at any time: you by cancelling, we by giving you 30 days' notice. When it ends, the assistant is removed from your store and we delete your product data and conversations within 30 days.

Law

These terms are governed by the laws of England and Wales, and the courts of England and Wales have jurisdiction, unless the law of your country gives you rights that cannot be waived.